Dynamics CRM

Experience intelligent customer engagement

Today, the process of engaging customers can't be one-size-fits-all. It needs to be adaptive across all touch points and within the context of who your customer is and what they are doing. Intelligent customer engagement enables your company to build customer trust, loyalty, and insight, while also enabling your sales, service, and marketing professionals to be as productive as possible. With customer engagement by Microsoft, we help your company deliver exceptional customer experiences. We can also help you make every customer engagement an intelligent one, so you can sell effectively, care everywhere, and market smarter.

What is Microsoft Dynamics CRM?

Dynamics CRM is Microsoft's customer relationship management (CRM) solution that enables companies to market smarter, sell effectively and productively, and care everywhere. It provides social insights, business intelligence, and productivity with One Microsoft solutions. And it delivers Microsoft Dynamics CRM in the cloud, on-premises, or with a hybrid combination.

What is CRM? Customer relationship management—often called CRM, CRM system, or CRM software—is a business solution that helps companies improve marketing, sales, and service engagement with their customers to drive organizational efficiency, while helping to improve customer experience.
What can CRM do for my organization? CRM can help reduce costs and increase profitability by organizing and automating business processes that nurture customer relationships and satisfaction across all interactions—marketing, sales, and customer service. CRM solutions can deliver return on investment (ROI) through marketing automation, customer service, and sales force automation.

Microsoft also offers mobile CRM apps and platforms that enable you to manage your customer relationships on your mobile devices, along with tools that integrate data and reporting from social media directly into your CRM application.